中国电子报社广告刊例

 中国电子报、电子信息产业网  作者:
发布时间:2013-05-23
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中国电子报社是工业和信息化部主管的传媒机构,创建于1984年。目前,中国电子报社已经形成集报刊、网站、移动媒体、内参专报、图书出版、会议活动等于一体的立体化、多介质文化产品生产传播体系,成为电子信息产业凝聚行业力量、服务产业发展的载体和平台。

《中国电子报》是工业和信息化部主管的具有机关报职能的行业报。《中国电子报》以“立足信息产业,推动两化融合,服务转型升级”为宗旨,以“一报在手,行业在握”为理念,着力打造电子信息产业传媒旗舰,是行业主管部门的“喉舌”,企业科学发展的“纽带”。

电子信息产业网(http://www.cena.com.cn)是电子信息产业权威门户网站,创建于1999年,目前可提供新闻传播、信息搜索、企业推介、品牌推广等全天候、数字化服务,现场直播、在线访谈、特色社区、舆情服务等个性化、互动性服务,是电子信息产业信息、思想、情感交流的网络平台。

在工业和信息化部的组织、指导下,在省市电子信息产业主管部门的支持、合作下,中国电子报社举办的“中国电子信息产业高层论坛”、“信息化与工业化融合高层研讨会”、“中国电子信息百强企业发布”、“中国太阳能光伏产业年会”、中国半导体产业系列论坛、中国家电产业系列论坛等品牌会议活动及专业研讨会,成为推动行业发展的“风向标”。

 

Established in 1984, China Electronics News(CEN) is an authoritative media agency directly under the Ministry of Industry and Information Technology (MIIT). Now, China Electronics News has developed a three-dimensional and multimedia production and communication system, combining newspapers, websites, mobile media, internal reference, book publishing, conferences, becoming a platform that gathers the IT industry's forces and serves the industry's development.

China Electronics News is an industry newspaper under the MIIT with the functions of an official newspaper. It aims to become the flagship media in the electronic information industry, the mouthpiece of industry authorities, and the "link" for enterprises' scientific development by adhering to the tenet of "based on the information industry, serving industrialization-informatization integration and contributing to service upgrade" and the idea of "knowing the whole industry from CEN".

Set up in 1999, www.cena.com.cn is an authoritative in the electronic information industry. At present, it provides 24-hour digital services including news information, information search, enterprise promotion and brand promotion. In addition, it provides personalized and interactive services including live broadcast, online interviews, feature communities and public opinion services. The services mentioned above make it become an online platform for exchanging information, ideas and emotions in the IT industry.

Under the guidance and organization of the MIIT, and with the support and cooperation from provincial and municipal authorities related to the IT industry, China Electronics News hosts a series of conferences and forums, including the High-level Forum on China's IT Industry, the High-level Seminar on Industrialization-Informatization Integration, the Release of China's Top 100 electronic information Enterprises,  the Annual Conference of China's Solar PV Industry, the Annual Conference of China's Semiconductor Industry and Forum on China's Household Appliances Industry. These events have become bellwethers of the industry.

 

 

《中国电子报》目前每周出版两期,对开12版,周二、周五出版。

《中国电子报》以新闻+评论+专题的形式,突出权威性,全面报道电子信息产业完整产业链,充分体现出平面媒体的“信度”(公信力)、“深度”和“高度”。

China Electronics News currently publishes two editions on Tuesday and Friday each week, with 12  pages.

Taking the form of news, commentary and special coverage, China Electronics News highlights its authoritativeness, and presents a full picture of the industry chain of the electronic information industry, fully showcasing print media's credibility, depth and height.

 

报道原则:Reporting guideline

抓住热点,亮出观点,做出特点,形成卖点。

Grasp hotspots, give viewpoints, develop features, and form selling points.

 

主要栏目:Main columns

产业要闻、省市园区、政策解读、国际报道、高端对话、上市公司、集成电路、新型元器件、仪器设备材料、LED、新能源、软件与服务、信息技术应用、移动互联、智能终端、新型显示、数字广电、家用电器、无线电等。

Industry News, Parks, Industry Interpretation, International Coverage, High-level Dialogs, Listed Companies, Integrated Circuit, New-type Components, Instruments & Equipment  Materials, LED, New Energy, Software & Services, IT Application, Mobile Internet, Intelligent Terminals, New-type Displays, Digital Broadcast TV, Home Appliances and Radio. 

 

电子信息产业网www.cena.com.cn

电子信息产业网(http://www.cena.com.cn)目前设有半导体、LED、新能源、云计算、移动互联、家用电器、智能终端、产品评测、创意设计等频道,提供新闻传播、信息搜索、企业推介、品牌推广、特色社区、舆情服务、在线访谈等服务,充分展现出新媒体的“宽度”(海量信息)、“速度”和互动度。

Currently, it has a number of channels, including Semiconductor, LED, New Energy, Cloud Computing, Mobile Internet, Household Appliances, Intelligent Terminals, Product Testing and Creative Design. Providing news communication, information search, brand promotion, feature communities, public opinion services and online interviews, it fully displays the "width" (mass information), speed and interaction of the new media.

 

电子信息产业网(www.cena.com.cn)日点击量已超过4万次,《中国电子报》E-paper单期发行100000份。

The website's daily click traffic has topped 40,000 times. The circulation of each issue of China Electronics News E-paper is 100,000 copies.

 

 

凝聚行业力量  促进产业发展

Pool All Forces to Promote the Industry's Development

 

《中国电子报》依托政府资源、行业优势,推出新闻宣传、会议活动、个性定制等三大类36项服务项目。其中:新闻宣传服务包括新闻报道、编辑推荐、内参专报、网络专区、多媒体传播、图书出版等;会议活动服务包括方案策划、组织实施、主题宣传、评选推介、展览展示、媒介推广等;个性化定制服务包括宣传策划、调研报告、产品评测、舆情服务、在线调查、数据库营销等。

 

By leveraging government resources and industry advantages, China Electronics News offers 36 service items in three categories, namely news and publicity, conference activity and personalized customization services. News and publicity services include the news coverage, editor's choice, internal reference, network zone, multimedia communication, and book publishing. Conference activity services include the program planning, organization and implementation, thematic publicity, selection and recommendation, exhibitions, and media promotion. Personalized customization services include the publicity planning, research reports, product testing, public opinion services, online surveys and database marketing.

 

订阅量(截止201112月底)

subscriptionAs of the end of December 2011

单期发行190000          the circulation of single periodical is 190000 pieces

邮局订阅:68000  35.8%  subscription

报纸直投:21000  11.1%  news paper direct mailing

E-paper 100000 52.6%  E-paper

展会投放:1000   0.5% distributed in important exhibitions

 

欢迎订阅中国电子报

★ 全国各地邮局订阅,邮发代号:129

★ 订阅热线:861088558816

★ 在线订阅:fx.cena.com.cn

《中国电子报》国内外公开发行  国内统一刊号:CN110005  报纸订价:零售2.10/  198/全年

   The following ways for subscribing China Electronics News (CEN) are available:

A postal subscription is available in post offices all over the country, and mailing code name: 1-29.

Telephone subscriptions861088558816

The network subscriptionfx.cena.com.cn

   China Electronics News (CEN) is issued openly at home and abroad. Uniform domestic periodical number: CN11-0005. Newspaper price: 2.10 Yuan/copy for retail and 198 Yuan/year

 

行业分布Industrial Area

政府主管部门 government department    10680  12%

电子产品制造 Electronics Product Manufacturing   40050 45%

软件与信息服务 Software&Information Service 30260 34%

网络与服务 IT Service 3560 4%

科研院所 Organization, Scientific Research Academies and Other Industries 1780  2%

其他 others  2670  3%

 

读者分布 Distribution of Readers Structure

政府部门 government department 10680 12%

企业经营管理  management 43610 49%

科研开发 R&D 13350 15%

采购销售  Purchasing&Sales  11570 13%

分析机构 Consultation 7120 8% 

其他others 2670 3%

 

区域分布 Areas of Distribution

珠三角Pearl River Delta   25810  29%

长三角 Yangtze Delta  26700    30%

环渤海 Rounding Bohai Sea Area  18690  21%

中西部 Center & West Important Area  10680 12%

其他others  7120 8%

 

 

《中国电子报》广告报价

Advertisement prices of China Electronics News

 

电子信息产业网广告报价

Advertisement prices of Website (www.cena.com.cn)

 

 

品牌活动  Brand  Activities

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

开户行:北京银行阜裕支行

  名:北京赛迪经纶传媒投资有限公司

 号:01090373100120109083402

Account-open bank:Fu Yu branch of the Bank of Beijing

User name:Beijing CCID Jinglun Media Investment Co. Ltd.

Account number:01090373100120109083402

  

联系方式:Contact

地址:北京市海淀区紫竹院路66号赛迪大厦8层(100048

Add:8th FL CCID Building,66# Zizhuyuan RD,Haidian District, Beijing(100048)

总编室 Chief Editor's Department

电话(Tel:86-10-88558801  E-mail:zbs@cena.com.cn

发行部Circulation Department

电话(Tel:86-10-88558816  E-mail:fxb@cena.com.cn

广告部Advertising Department

电话(Tel:86-10-88558838  E-mail:chenx@cena.com.cn  传真:86-10-88558805/19


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